Kevin currently serves as the Vice President of Marketing where he oversees all marketing activities for xiik’s products and services. Through his role, Kevin creates, evaluates, and implements/revises xiik’s marketing and public relations plan and creates meaningful strategies to increase the xiik brand. As a Chemistry graduate from the University of Indianapolis and a MBA graduate with a concentration in Marketing from Indiana University’s Kelley School of Business, Kevin focuses on identifying marketing opportunities, establishes long and short term goals and objectives, and supervises communication efforts, messaging, and promotional materials.
His strong background in marketing, research, and management skills continue to build xiik as a nationally recognized company with expertise in interactive marketing and web development. Kevin has worked as a Marketing Associate for Eli Lilly & Company, a Fortune® 500 company, where he gained experience in marketing research and consumer branding. Altogether, Kevin’s skill sets and previous work experience help to continuously build exceptional value for xiik and increase brand awareness and word of mouth.
Kevin is a xiik freak because he believes in the entrepreneurial spirit and the excitement that prevails with a spirited, brilliant, and talented team. He truly believes in the power of relationships and is inspired to be a part of xiik who values customer service as a core value to its business.
In his spare time he can be found running, hiking, snowboarding, swimming, watching reality TV, and playing Wii. His favorites TV shows are Desperate Housewives and Brothers & Sisters. As for reading, Kevin’s favorite books include Atlas Shrugged, and The Leadership Secrets of Colin Powell. If Kevin isn’t hard at work at xiik, watching TV, or reading quietly at Starbucks, he is glued to his iPhone or iMac updating, reading, and commenting on Facebook.