• xiik

    • xiik Joins the Ranks of the Best in LA

    • 5/5/2008

    • By Kevin Kammeyer, Vice President of Marketing, xiik LLC
    • Greater Los Angeles Chamber of Commerce membership and advertisement helps to build brand awareness.

    • Earlier this year, xiik solidified its commitment to expanding its presence back home. “The Greater Los Angeles Chamber of Commerce is an amazing group and we’re proud to be a new member,” said Chris Overstreet, xiik’s Director of Operations. Although headquartered just outside the city, in Santa Monica, xiik insiders claim that LA Work accounts for less than 60% of the company’s revenue, as compared to its early years where almost 90% of its work was in its home base.
    • “It seems that as the company grew into other markets such as Indianapolis and DC, it lost its stakehold in Los Angeles. Now [the company’s] brand recognition could certainly use a boost back home,” said Kenny Totrakarn, former President of LA-based Invectro, one of the two companies that merged to form xiik LLC.
    • Within the past two months, xiik has already spent thousands in marketing and advertising in the city of its headquarters, including ads that will run in the Los Angeles Chamber weekly newsletter throughout May and June. The company also plans to spend an additional $20,000 by the end of the year on brand awareness initiatives to highlight its new name, logo and capabilities.
    • Said Overstreet of this new initiative, “This is where we started. Our flag may be a little dusty, but it’s still firmly planted. It’s time to retake our position among the top Interactive firms in the city!” xiik also intends to do more philanthropic work, including offering services to not-for-profit and disadvantaged entrepreneurs in the LA area.

     

    • About xiik LLC
      xiik LLC is a full-service marketing firm specializing in web development, print design and advertising. xiik's headquarters is based in entertainment capital, Century City, a suburb of Los Angeles, CA, with offices in Indianapolis, Chicago, Washington DC. The company lives it's credo of Creative Strategies for Creative People, best aligning itself with firms and organizations interested in new ways to engage their audiences both online and offline. xiik's mission is "to grow the population of xiik fanatics." It accomplishes this through outstanding customer service, product development and treatment of its partners and staff. For more information, please visit the xiik website or call 888.900.XIIK.
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